In 2018, the rental market evolved. The evolution of the rental market made the selection process difficult for The Innovative Product Awards. The top entrants were symbols of the future in the rental industry, as new high tech options continue to emerge. In the end, The Gold Award was given to Serious Labs, The Silver Award was given to Point of Rental Software and The Bronze Award was given to Sullair. The Innovative Product Award Winners received their honors as a result of winning their respective categories. Here is a closer look at the award winners.